June Executive Retreat

The continuous, cookieless connection: Generate revenue and build lifetime value with Conversational AI

Learn how leading brands like Signet Jewelers, The Home Depot and more are using Conversational AI to create personalized commerce experiences that bridge the gap between digital and personal.

Tuesday, June 15 - Wednesday, June 16

Tuesday, June 22 - Wednesday, June 23

A red-headed woman in an orange sweater smiling as she texts on her phone; an abstract conversation is overlayed showing a proactive text from a retailer

Unlocking revenue potential across the customer journey

Now, in a reawakening economy, brands who have prioritized AI-powered messaging are being rewarded with new sources of incremental revenue, increased conversion rates, lasting loyalty, and an ever-expanding base of happy customers. Conversational AI and messaging brings interpersonal commerce at scale to digital channels — from websites and social media to the messaging apps consumers use every day. The result? Automated experiences consumers love that encourage commerce across sales, care, and re-engagement. Even in an ever-evolving data privacy and security landscape, Conversational AI creates personalized, effective experiences across the journey. Social ads become conversations, right at the point of interest. Care conversations become upsell opportunities, with recommendations tailored to a customers’ conversation history. Purchases are streamlined, limiting cart abandonment. Re-engagement is more personal, with two-way outreach that eliminates steps and barriers to acting on offers.  With a combination of bot and agent support, consumers get the guidance they need through every type of query — all on their time, in their channel of choice.

What to expect

From June 15-16, you’ll hear from executives transforming their commerce strategies with Conversational AI and messaging: increasing efficiency, improving customer experiences throughout the commerce journey, and driving revenue revenue through sales, care, and re-engagement — all amid a transforming data privacy & security landscape. 

The Chief Digital Officer of Signet Jewelers — parent company of Zales, Jared’s, and other household names in jewelry — will share how the retailer drove tens of millions of dollars in messaging-attributed sales in just the first 6 months of service. The Home Depot’s Director of Product Management will share how the home improvement retailer recently reinstated their messaging program to provide an optimal CX and yield operational savings for the company.  A panel of industry leaders from brands like Macy’s, Adobe, and Publicis will explore what personalization looks like in a cookieless future. Finally, you’ll  have the opportunity to join Instagram for a VIP wine tasting experience and an inside peek at Instagram Direct’s conversational capabilities. 

On June 22-23, attendees will have the opportunity to participate in two collaborative masterclass sessions exploring some of the most sought-after topics related to consumer engagement. First, Forrester analysts and LivePerson experts will guide the group through how to win, serve, and retain customers in a rapidly changing social media landscape. Following, LivePerson experts will provide insights on how Conversational AI can unlock bespoke, 1:1 engagements across the consumer journey. 

Illustration of a woman in an orange sweater in a video call frame

What's in it for you

Amber Armstrong
Amber Armstrong
Rebecca Wooters
Rebecca Wooters
Jessie Liu
Jessie Liu
Mike Robinson
Mike Robinson
Max Kirby
Max Kirby
Craig Sultan
Craig Sultan
Martha O'Byrne-O'Reilly
Martha O'Byrne-O'Reilly
Sofia Andrianakou
Sofia Andrianakou
Klaasjan Tukker
Klaasjan Tukker

Agenda

Day 1

Tuesday, June 15

12:00pm – 12:30pm EDT

Keynote: Cookieless personalization and the Innovations of a reawakening economy: LivePerson Chief Marketing Officer, Amber Armstrong

LivePerson CMO Amber Armstrong — who recently led marketing for IBM’s AI Applications and Blockchain business — will walk the audience through the challenges facing marketers and brand leaders today, how Conversational AI and Messaging helps brands innovate in a cookieless world - and a sneak peek at what LivePerson has planned in the space for 2021.

12:30pm - 1:30pm EDT 

Life-long Connections at Scale: How Signet Jewelers is transforming Luxury Jewelry Sales: Chief Digital Officer, Rebecca Wooters

Parent company of Zales, Jared, Kay, and other household names in the Jewelry industry, Signet Jewelers will guide executives through their commerce transformation strategy, achieving $70M in messaging-attributed sales and an average conversion rate of 15.2% over the first six months of service.

Day 2

Wednesday, June 16

12:00pm - 12:30pm EDT 

Finding the sweet spot: Industry leaders talk personalization in a cookieless world 

In an ever-evolving landscape of data privacy and security, brand leaders are striving to create personalized, memorable customer experiences that deliver on their goals — all while adhering to growing pressures from both governments and consumers on respecting customer data. Hear from industry experts, marketing executives, and agency leaders as they discuss the implications on their consumer engagement and their vision for creating a personalization strategy fit for a cookieless future.

12:30pm - 1:30pm EDT

From high-touch to DIY: The Home Depot empowers customers with Conversational AI

6:00pm EDT (NA session)
Tuesday, June 22 • 17:30 BST 
(EMEA session)

Corks & Conversational: Exploring Instagram Direct

Join an intimate group of executives to experience a 5-star wine tasting and get a behind-the-scenes look at brand new conversational capabilities through Instagram Direct Messaging. As one of the fastest growing social media platforms, Instagram empowers businesses to deliver in-the-moment sales and care at scale.  Promoting retention and CSAT, driving direct sales conversions, and bringing unexpected delight to consumers, Instagram Direct allows businesses to contain the customer journey within the channel, helping to address audience needs at every stage of the social funnel.

Day 3
Day 4
Day 5
Day 1

Tuesday, June 22 

11:00am - 12:30pm EDT 

How to win customers with an intent-driven social media strategy

Join Forrester’s Senior Analyst, Jessie Liu and LivePerson’s Senior Director of Product Marketing, Brian Donnelly for a collaborative discussion on how to leverage Conversational AI to bolster and transform your Social Media strategy and drive end-to-end commerce. Liu will share insights on strategies and technologies customer experiences executives can use to win, serve, and retain customers in a rapidly changing social media landscape. Donnelly will provide a behind the scenes look at LivePerson’s industry-leading AI which will offer a new, advanced monitoring and filtering that understands individual intents expressed across the wide world of social.

Day 2

Wednesday, June 23

11:00am - 12:30pm EDT 

Personalization at scale, powered by AI

80% of customers expect personalized information no matter where they are in their journey but the majority of brands out there haven’t found the secret sauce that allows them to personalize at scale. Hear from LivePerson’s Conversational AI Expert, Chris Radanovic on how Conversational AI can unlock bespoke, 1:1 engagements with consumers across sales, marketing, and care. Learn how new capabilities like LivePerson’s Next Best Conversation™ allows brands to combine intent data from customer conversations with insights into that customer’s unique digital experience activity and history — empowering you to serve highly-personalized and contextualized messages, recommendations, and offers all in your customers' favorite messaging channels.

Day 3
Day 4
Day 5
Mainstage

Tuesday, June 15

12:00pm – 12:30pm EDT

Keynote: Cookieless personalization and the Innovations of a reawakening economy: LivePerson Chief Marketing Officer, Amber Armstrong

LivePerson CMO Amber Armstrong — who recently led marketing for IBM’s AI Applications and Blockchain business — will walk the audience through the challenges facing marketers and brand leaders today, how Conversational AI and Messaging helps brands innovate in a cookieless world - and a sneak peek at what LivePerson has planned in the space for 2021.

Wednesday, June 16

12:00pm - 12:30pm EDT 

Finding the sweet spot: Industry leaders talk personalization in a cookieless world 

In an ever-evolving landscape of data privacy and security, brand leaders are striving to create personalized, memorable customer experiences that deliver on their goals — all while adhering to growing pressures from both governments and consumers on respecting customer data. Hear from industry experts, marketing executives, and agency leaders as they discuss the implications on their consumer engagement and their vision for creating a personalization strategy fit for a cookieless future.

Monday, April 12
Tuesday, April 13
Wednesday, April 14
Thursday, April 15
Friday, April 16
subtle illustrative dot grid pattern

Join us

Request to attend LivePerson's Virtual Executive Retreat